“B2B Email List Providers,” Are you disappointed with them?

Data has become the primary source to grow your business. Companies have realized this fact now and are investing in data like never before. Whether you want to roll out campaigns or want to get your existing data appended, you need to partner with a reliable marketing database vendor and invest in their B2B Email […]

Judy Parson / February 18, 2019

How to build a delivery-driven email list?

As a marketer, it’s your job to make sure you’re regularly adding fresh contacts to your email marketing list so you can keep your numbers moving up. For businesses to prosper having access to a healthy email list is an asset as it can increase revenue immensely. According to research, every email marketing database degrades as […]

Judy Parson / December 19, 2018

7 Reasons You Should Invest in Email Marketing

Email Marketing is important. And many businesses owners believe that it is the most powerful strategies that can be used by them. For startups and established businesses, you can use email marketing to connect with new customers, build a relationship with current customers and retain them, create a market presence, increase sales and grow your […]

Judy Parson / December 29, 2017

Solve The Biggest Problems With Email Marketing Predictions

Email marketing is the act of sending a commercial message, to a group of people, using email. Every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing has evolved rapidly along with the […]

Judy Parson / July 31, 2017

Resending email to a non-opener: a step by step guide

The effectiveness of email marketing is unquestionable. According to the report published by ExactTarget (now Salesforce Marketing Cloud), email is the most preferred marketing platform for 77% consumers over any other online marketing communication channel. But like everything else, along with all beneficiary factors, email marketing also comes with some of its drawbacks (Also read: […]

Judy Parson / June 20, 2017

CRM: Technology that Connects Businesses

Whether it is keeping records of customer queries or closed sales or open deals or customer reviews, CRM software can be used to it best potential. Companies that supply services in big volumes to consumers need customer relationship management technology. With CRM software, business firms can contact clients from different geographies. So what are the […]

Judy Parson / April 4, 2017

5 Kinds of Email Addresses to be Removed from B2B Email Lists

What is the most scary thing about an email list to you? Perhaps you know it by now. The depreciation of the validity of email addresses in a b2b email list with passing time is a matter of concern to marketers than anything else. Business prospects and customers are who help to enhance your business […]

Judy Parson / January 12, 2017

Why List Segregation is Important in Technology Marketing

“Why list segregation is important in marketing?” – You may have faced this question if you have been around the marketing sector for even a year or so. The answer is simple – giving priority to those who deserve it. That’s the first basis of customization. In technology marketing or in any other form of […]

Judy Parson / October 23, 2015

Top 5 Reasons to Buy Technology User List

Most marketers thrive on big technology user list , but how many of us can capture the real value out of it? Suppose, you have started a page where you and your customers can lend / rent each others mobile sets. Each time your customers borrow, your website tracks the information as to what mobile […]

Judy Parson / May 13, 2015

The Smart Way to Stay out of Junk Folders

The best of email marketing plans and product packages can stumble without the right email lists in place. All your time and effort goes wasted when your email is marked as SPAM. Your email should be of relevance to the reader and stand out amongst other promotional messages sent by your competitors, so that you […]

Judy Parson / November 21, 2014