Implementing Marketing Automation to Enhance your Website’s Conversion Rate

When your business starts expanding you will realize that it is no longer easy to manage and retain customers. You need to be constantly in touch with them to retain them and this is possible with a marketing automation tool. It will help you connect with the prospects that will assist you in turning them […]

Amy John / October 4, 2021

3 Best Email Marketing Practices for Engaging Prospects

Lead nurturing is the main focus of every marketer, though meeting this target can be a stress on the nerve given the uncertainty of the availability of the right email addresses of targeted clients, time limitation, limited resources and uncertain prospect perspective towards a particular product, brand or business. Did you know lead nurturing through […]

Amy John / April 28, 2017

Holding Back Your Web Solutions to Engage B2B Customers?

Top brands of the world are concentrating on their customer loyalty programs more than ever! Giants from automotive, computers, online payment services, IM applications, e-commerce solutions and other thriving industries are working hard to keep a 90%-above customer loyalty engagement strength. Customer satisfaction results is a statistics that any company would proudly boast in all […]

Amy John / August 25, 2015

New Wave of Change hits Digital Marketing Shores

There is no denying it: marketing strategies have evolved over time – as has the world around it. In a recent European survey, groups of marketers were asked to compare the marketing scenario of today to that when they started their careers. About 70% agreed that they are living in a completely different world. Print […]

Amy John / August 19, 2015