With the continuous advancement of technology, business enterprises are constantly adapting new and upgraded methods to maintain effective business communication with their customers. Salesforce is one of the leading cloud computing companies that has developed their worldwide satisfied customer base through effective customer relationship management services. Let us have a look at how Salesforce is helping their global clients to manage their business and earn more revenue.
Sales cloud helps the client enterprises to flourish their business and find new customers. Their contact management, opportunity management sales collaboration, and Salesforce engagement services can help businesses to close better deals in minimum market time. This will help them to track all customer information and client interaction in one place. This cloud platform can help to increase productivity and generate more leads. Not only that, through effective lead management and marketing automation, the sales cloud can provide support to nurture those generated good leads until they are completely sales-ready. They have a guarantee of providing 43% lead conversion, 44% sales productivity, and generating 37% revenue to their global clients.
Service cloud has brought a new revolution in providing world-class customer service solutions. With the next-generation Lightning Console customer service management solution, now it is easy to acquire all needed information at one fingertip. By using this cloud, agents can manage cases faster, easily track customer history data, thoroughly view dashboards, etc. Their Live Agent online tool can provide web support to their clients through a service agent, ensuring 24*7 real-time responses and personalized interaction with their global customers and prospects. Self-service has got a new definition through the Salesforce service cloud. Because of this, their customers can get every possible answer whenever they need to know. Through Live messages, Snap-ins, and Service Web Analytics Salesforce is providing personalized customer care services to their global clients.
With the help of Salesforce Marketing cloud they can personalize the email marketing campaign of their clients. Through this service, Salesforce helps its clients to deliver smart and result-driven content and create marketing emails that can anchor audience attention. Besides, the marketing cloud can help the customer brands to get maximum return of their campaign investment through tracking and optimizing email marketing campaigns and transactional messages. Besides, by Salesforce marketing cloud also helps their customers to manage their advertisement campaigns, predict the right content for marketing and create 1-1 customer journeys across email, mobile, social, advertisements, websites.
The list does not end here! Their Community Cloud is helping enterprises to accelerate channel sales by directly connecting with the business partners, resellers, and distributors. Developing applications has become smarter with Salesforce’s App cloud technology. With their IoT (Internet of Things) cloud platform, it is possible for their client business organizations to process the massive amount of data, develop business regulations and increase customer engagement.
Respected global brands like Aston Martin, Vodafone, Sony Electronics Asia Pacific, Philips, L’Oreal USA, Nikon instruments, American Red Cross, Avon, Canon, etc have been attached with Salesforce CRM service provider company with their long term satisfied customers. Now, if you are a marketer from the technology sector and thinking of making your business bigger, targeting decision-makers from these global enterprises will help you to achieve that. But one thing, do not start with this vast campaign operation if your foundation is not strong enough. Email Data Group can offer you highly responsive Salesforce users email list that can provide strong back-up for your global b2b multichannel campaigns and help you to get maximum return of your campaign investment.
Amy John is a marketing executive with over 12 years of experience in the execution of marketing and lead generation strategies. Currently, she heads the marketing department at Email Data Group, a renowned B2B database provider.