Holding Back Your Web Solutions to Engage B2B Customers?

Top brands of the world are concentrating on their customer loyalty programs more than ever! Giants from automotive, computers, online payment services, IM applications, e-commerce solutions and other thriving industries are working hard to keep a 90%-above customer loyalty engagement strength. Customer satisfaction results is a statistics that any company would proudly boast in all […]

Judy Parson / August 25, 2015

How to score customer relationships, not mere targets!

Typical conversation scenario between marketing and sales: “Marketing team: We are generating leads but you sales guys are not closing Sales team: You are delivering wasteful leads; that is why we are not selling” Leads left behind! – Wherein lays the gap? Are marketing and sales teams missing the mark? One answer: Qualification criterion! With […]

Judy Parson / June 17, 2015