Database Verification- 3 Essential Ways to make it a Precise Process

Email marketing is one of the best and the most well used marketing tool on the internet. One of the basic criteria’s for conducting an email marketing campaign is generating a good database. This database needs to be good for the success of the entire program. There are a lot of reasons why data verification […]

Judy Parson / July 22, 2015

Lead Generation: 5 Smart Moves to Boost ROI

The process of lead generation is the back bone of any marketing endeavor. One of the most important aspects we need to keep in mind is that a collaborative effort between sales and marketing is the best solution. Without the work of the marketing team, creation of leads is not possible, and without lead nurturing […]

Judy Parson / July 13, 2015